Category: JLo Empire

JLo Launching JLo Beauty!

The time has finally come! Jennifer Lopez is releasing a skincare line! JLo Beauty, an eight-piece skincare collection, launches on January 1 and includes a cream cleanser, multitasking serum, “wonder cream,” sunscreen, eye cream, masks, complexion booster and a dietary supplement. “The number one thing that people ask me about, more than movies or music or anything, is my skin. It’s always been on my mind, and it’s taken 20 years to realize this dream,” said Jennifer.

Elle and Allure have sneak peeks of the products.

 

Jennifer told GMA:

“When we were doing the photo shoot for it and the video and the campaign, it was really important because you want to include everybody. Diversity is very important to me. Obviously, empowering women is very important to me and inspiring. That’s a big part of, I always say, ‘People ask me what do I do for a living… I entertain, I want to inspire, and I want to empower women and minorities to understand their true worth and their value to be able to contribute to the world in the best way that they can and that we know we’re capable of. For me, it’s super important in our ads. You’ll see a wide range of ages and colors and races. And that, to me, is super exciting and important and was one of the things that we’ve made a point to do, that I made a point to do.”

The full collection will be available at JLoBeauty.com starting January 1 and at Sephora and Amazon on January 14. Visit now to sign up for email and text alerts and get access to exclusive product releases on December 8!

Introducing Coach X Jennifer Lopez Hutton Bag!

Jennifer Lopez and Coach have taken their collaboration to the next level! Jennifer and Coach’s creative director, Stuart Vevers, re-imagined the classic Hutton bag.

“Designing my first bag with Coach was a great experience,” said Jennifer in a release. “I really wanted the Coach x Jennifer Lopez Hutton to feel like me. The color block leather and polished hardware details are really my style. It’s a bag that makes me look pulled together and ready for anything, and I can’t wait to share it with everyone.”

The Coach x Jennifer Lopez Hutton bag retails for $395 and is available on Coach.com. You can see more photos from the entire Fall campaign in the gallery!

JLo Releasing Shoe and Handbag Collection!

Jennifer Lopez is partnering with Designer Brands to develop and produce the JLO JENNIFER LOPEZ collection, a line of footwear and handbags! The collection will be sold exclusively at DSW Designer Shoe Warehouse stores in the United States and Canada, and online at DSW.com. The footwear line is poised to debut in Spring 2020 with handbags to follow.

“Since the beginning of my career, I’ve wanted to do it all – music, mov­ies, and fashion. There are so many facets to my career, and that’s what I wanted to bring to my collection with DSW,” says Jennifer in a release. “With high quality products and accessible pricing, DSW is the perfect partner to reach a broader audience. It’s been incredible to build a brand with the talented team at Camuto Group, and with this collection, it’s my hope that people can find shoes they love and express multiple sides of themselves, all while remaining true to their most authentic self.”

The JLO JENNIFER LOPEZ collection will be led and shaped by Jennifer’s creative vision, with the purpose of inspiring women to create and choose a life of confidence, empowerment and positivity. The collection will offer high-fashion products ranging from shoes to handbags that channel her glamour and trendsetting style.

Starting today, DSW will reveal images of the different shoe styles from the collection.  Fans can sign up for alerts and the opportunity for an early access pre-sale shopping opportunity beginning March 9. Those who sign up will be able to shop from March 9 to March 15, before the entire collection becomes available for everyone to shop in stores and online on March 16. For more information visit DSW.com/JLo.

JLo Unveils ‘Promise’

Jennifer Lopez has announced her 25th (!) fragrance, Promise! Available exclusively at Ulta, Promise Eau de Parfum embodies everything Jennifer Lopez stands for today- it’s the essence of a multifaceted and powerful woman. Be part of the Promise movement as Jennifer invites us to make promises to ourselves and to keep them, to be better every day, no matter what stands in our way. What’s your Promise?

A floral woody fragrance, Promise opens with fresh and captivating top notes of Italian tangerine, luscious pink berries and nashi pear. The heart slowly unfolds to reveal a delicate floral bouquet of orris, jasmine sambac and dewy honeysuckle. The fragrance concludes with a powerful base of woody notes merged beautifully with crystallized amber.

Fragrance Notes:

  • Top – Italian tangerine, luscious pink berries, nashi pear
  • Middle – orris, jasmine sambac, dewy honeysuckle
  • Base – woods, crystallized amber

Per WWD, Jennifer’s fragrance empire has grossed more than $2 billion since its launch in 2002!