Category: JLo Empire

Jennifer Lopez: Her Life. Her Journey.

From the Bronx girl On the 6 to global superstar, Jennifer Lopez is one of the most influential and iconic pop stars of our time. She has accomplished what few have with record-breaking success in movies, television, music and fashion. Now, NUVOtv’s original Jennifer Lopez: Her Life. Her Journey. offers a rare and personal look into the life of this inspiring artist and entrepreneur. You don’t want to miss this, JLovers! It airs on Thursday, July 18 at 8 PM.

Then, stay tuned for another one of Jennifer’s shows, A Step Away.  A Step Away is a never-before-seen behind-the-scenes look at the lives of Jennifer’s professional back-up dancers while on the Dance Again World Tour. This docu-series follows the journey of eight professional dancers performing night after night, across the continents, giving it their all, falling in love, dealing with injury, as they pursue their ultimate passion for dance.

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JLo Films Commercial in Brooklyn

Jennifer Lopez visited her new Viva Movil store in Brooklyn today to film a new commercial! Jennifer looked amazing from head to toe, so kudos to Jennifer’s Glambots!

Check out the pics, thanks to Adriana!

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Viva Movil, Jennifer’s new premium retailer for Verizon Wireless that will target Latino customers, opened their first store in Brooklyn earlier this week. It is located at 162 Flatbush Avenue, right at the vibrant intersection of Flatbush and Atlantic Avenues and in front of Barclay’s Center. It occupies a space of over 2,000 square feet and sits beneath a 1,700 square foot billboard announcing Viva Móvil’s arrival.

Jennifer Promotes NUVOtv in Washington DC

Jennifer Lopez made her way to The Cable Show in Washington DC today to promote her efforts as Chief Creative Officer of NUVOtv. Jennifer discussed the network and her involvement, what she brings to the table, what envisions for their future, and ultimately, their legacy. You can watch the panel above.

Nuyorican, Jennifer’s production company, is selling shows to the network. Two one-hour specials will premiere next month:

Thursday, July 18 – 8:00 p.m. ET/PT
LEGACY: JENNIFER LOPEZ – an exclusive marquee event with unprecedented intimate access into the personal life and career of this inspiring artist and powerhouse entrepreneur, with Jennifer Lopez acting as Executive Producer and Nuyorican Productions producing.
(1-hour special)

Thursday, July 18 – 9:00 p.m. ET/PT
STEP TO IT – a never-before-seen behind-the-scenes look at the lives of professional back-up dancers on world tour with global icon and entertainer, Jennifer Lopez. This docu-series follows the journey of eight professional dancers performing night after night, across the continents, giving it their all, falling in love, dealing with injury, as they pursue their ultimate passion for dance. (1-hour special)

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Always the multi-tasker, Jennifer also met with the Congressional Hispanic Caucus, the National Council of La Raza and Senators Harry Reid and Bob Menendez while in town.

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In somewhat related news, Viva Movil, Jennifer’s new premium retailer for Verizon Wireless that will target Latino customers, opened their first store in Brooklyn today. It is located at 162 Flatbush Avenue, right at the vibrant intersection of Flatbush and Atlantic Avenues and in front of Barclay’s Center. It occupies a space of over 2,000 square feet and sits beneath a 1,700 square foot billboard announcing Viva Móvil’s arrival.

JLo Talks The Fosters, Announces Twitter Chat!

Jennifer Lopez’s new show, The Fosters, premieres this Monday at 9 PM on ABC Family! Jennifer is the executive producer of the show, and she’s been doing some press.  You can check out one of her interviews below. Here is a new promotional image from the set that features her:

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Make sure you tune in to the premiere live, because Jennifer will participate in a live Twitter chat during the East Coast airing of the series premiere on Monday, June 3, at 9 p.m. Fans are invited to ask Jennifer their questions about the series by tweeting her @JLo. Make sure you include #TheFosters in your tweet!

Verizon Wireless Announces Viva Móvil by Jennifer Lopez

Jennifer Lopez appeared at the CTIA trade show in Las Vegas earlier today to announce that she is the co-founder, chief creative officer and majority owner in Viva Movil, a new premium retailer for Verizon Wireless that will target Latino customers. Viva Movil represents a partnership between Jennifer, device distribution company BrightStar, and Moorehead Communications, Verizon’s largest mobile retailer.

“This new company is here to revolutionize the entire mobile experience for Latinos. There’s no specific place for Latinos to be specifically catered to. We will continuously evolve the wireless shopping experience with Verizon Wireless’s guidance and support,” said Jennifer at the conference.

Viva Movil will have its own stores in major markets including New York, Los Angeles and Miami. The first store will open in New York on June 15, and at least 15 stores are planned this year.

Jennifer is designing custom accessories for phones, which for now, are the same phones offered by Verizon Wireless. You can get a preview of her designs on the Viva Movil website. Could a JLo phone be in our future? You never know!

There are lots of new photos and a welcome video featuring Jennifer on the official site: GetViva.com, so check it out!

Pics, thanks to the Amazing Adriana!

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You can watch her presentation here:

Fast-forward to 5:00 to see Jennifer!